The holiday season is a time to embrace giving, and what better way to show your love than by gifting something that encourages health, well-being, and purpose? Enda shoes are more than just a Christmas gift, they’re a commitment to performance and a means to empower others.
This year, instead of a traditional gift exchange, we’ve partnered with the Kianda Foundation to support the girls of Kenya in a more meaningful way. Instead of product donations, we’re focusing on fundraising and providing ways for you to directly contribute to the foundation’s mission. Your gift of Enda shoes will go beyond just a present, it will help support the education and empowerment of young girls who need it the most.
Why Enda Shoes Make the Perfect Christmas Gift
Choosing the right Christmas gift can be challenging, especially when you want to give something meaningful. This year, why not surprise the runner in your life with a pair of Enda running shoes? Whether they’re training for a marathon or just starting their fitness journey, Enda shoes provide the perfect combination of performance, comfort, and durability.
Here’s why Enda shoes stand out:
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Kenyan Craftsmanship: Designed and crafted with the highest standards of performance and comfort, our shoes are inspired by the legendary Kenyan running culture.
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Comfort for Every Runner: Enda shoes provide cushioning and support, making them suitable for both long-distance runners and casual joggers.
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Sustainability: At Enda, we use eco-friendly materials to build shoes that are good for both you and the environment.
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Perfect for Holiday Fitness Goals: With a fresh year ahead, a pair of Enda shoes could be the perfect way to motivate your loved ones to start their fitness journey or keep up the good work.
Whether you’re hitting the pavement or tackling rugged trails, Enda shoes provide the comfort, durability, and performance to help you achieve your fitness goals. Your gift this Christmas can support a runner’s aspirations while also contributing to an incredible cause.
The Gift That Gives Back: Empowering Girls Through the Kianda Foundation
At Enda, we believe in the power of giving back. That’s why we’ve partnered with the Kianda Foundation, a nonprofit organization dedicated to empowering young girls in Kenya through education, mentorship, and community development.
This Christmas, we’re shifting our focus to directly supporting Kianda’s mission by fundraising for essential needs. Through this fundraising initiative, your purchase of Enda shoes can help fund the Kianda Foundation’s programs that support education, food, clothing, and sports equipment for these girls. With the funds you contribute, we will provide the tools that these young girls need to succeed—whether that’s through educational materials or everyday essentials.
By purchasing Enda shoes this Christmas, you’re not just giving a pair of shoes—you’re helping to provide confidence and opportunity to young girls in Kenya. Your support enables them to step forward with strength and purpose, ready to pursue their dreams.
How the Enda Christmas Giving Initiative Works?
This Christmas, you can support the Kianda Foundation in three meaningful ways.
Contribute Through Monetary Donations
For those who prefer to give financially, we have partnered with Paystack to make contributions simple and secure. Monetary donations support essential needs and allow the Kianda Foundation to respond where help is needed most. You can contribute through our Paystack donation page here: https://paystack.shop/pay/vt_2jn0yzyz
Donate Gently Used Enda Shoes in Nairobi
If you have gently used Enda shoes, you can drop them off at our Nairobi store. As a thank you, you will receive a discount on your next pair of Enda shoes. Donated shoes are refurbished and shared with girls supported by the Kianda Foundation.
Drop-off location: Enda Sportswear, 3rd Floor, inside VMX Gym, Village Market, Nairobi, Kenya
How the Buy for a Child Initiative Works
This Christmas, every Enda purchase helps us move closer to our shared giving goal.
Shop as Usual
Visit endasportswear.com and choose the shoes you love.
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Buy two pairs, and Enda donates one brand-new pair to a child supported by the Kianda Foundation
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Buy one pair, and your purchase still contributes toward our donation goal
You can also use the following Christmas codes at checkout:
GIFT20 for 20 percent off Made in Kenya styles
GIFT10 for 10 percent off New Collection styles
No special product selection is required. The impact is built into your purchase.
Checkout Details
Please enter your own shipping address at checkout. If you wish, you may add a note saying: “This purchase is a gift for a child.” No additional donation item is needed. We manage the rest.
Shoe Allocation and Delivery
For every two pairs purchased, Enda sets aside one new pair for donation. Shoe sizes are assigned in coordination with the Kianda Foundation to ensure a proper fit.
Our Christmas goal: 200 pairs purchased results in 100 pairs donated
Donated shoes and collected items will be delivered to the children’s home on 20th December 2025, between 10:00 AM and 4:00 PM, as part of the Christmas giving event.
Featured Collections: Find the Perfect Pair for Your Loved One
Looking for the perfect Christmas gift? Enda offers four collections designed for every type of runner:
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Lapatet – Engineered for everyday running, the Lapatet is lightweight, durable, and perfect for both long runs and recovery days. Built to withstand miles, it combines comfort and support for your daily routine.
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Tai Jogger – Celebrating vibrant colors and exceptional flexibility, the Tai Jogger offers a smooth, responsive ride with a premium midsole that enhances natural cushioning.
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Iten – Designed for speed, the Iten is ideal for speed workouts and HIIT exercises. Its lightweight design and performance features make it perfect for tempo runs, intervals, and more.
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Koobi Fora – Built for the trail, Koobi Fora offers solid traction and a road-friendly lug profile, making it perfect for those who want to explore both urban streets and rugged trails.
Frequently Asked Questions
1. How can I donate to the Kianda Foundation through Enda?
Answer: You can contribute through our secure Paystack donation link. Donations help provide food, clothing, education materials, and essential resources for girls supported by the Kianda Foundation.
2. How can I donate my old Enda shoes?
Answer: You can drop off your gently used Enda shoes at our designated stores in Kenya. In exchange, you’ll receive a discounted pair of Enda shoes. The shoes will be refurbished and donated to the Kianda Foundation.
3. What will my donation be used for?
Answer: Your donation will help provide the Kianda Foundation’s girls with the resources they need to succeed, such as food, clothing, educational materials, and sports equipment.
4. Can I purchase Enda shoes as a gift for a child in Kenya?
Answer: Yes! You can buy a pair of Enda shoes directly through our website, and we’ll make sure a pair is delivered to a child in Kenya who’s supported by the Kianda Foundation.
5. Are Enda shoes suitable for all types of runners?
Answer: Yes! Enda shoes are perfect for runners of all levels. Whether you're training for a marathon or starting your fitness journey, our shoes provide comfort, durability, and performance.
6. Can I contribute to Kianda beyond money and shoes?
Answer: Yes! You can help by spreading the word and encouraging others to get involved in this meaningful cause. Sharing this initiative with your friends and family can help raise awareness and create even more support for the girls at Kianda Foundation.
Give the Gift of Performance and Empower a Generation
This Christmas, Enda shoes offer you the perfect gift—one that empowers others and provides the confidence to succeed. Through our fundraising initiative, you’re not just gifting a product, you’re giving the gift of hope and empowerment to young girls in Kenya.
Join us in making this holiday season about more than just gifts—make it about giving back and making a real difference. Enda is committed to creating a movement where performance, empowerment, and giving back go hand in hand. Give the gift of performance this Christmas and help empower a generation.

