The secret of champions
Kenya's North Rift Valley has produced generations of the world's greatest distance runners. There is no greater concentration of athletic excellence for any sport anywhere.
If there are two lessons we can all learn from the Kenyan greats, they are:
1. Run with a friend
The first and most important thing you can do to improve your training is to find a friend to run with.
Lift each other up, and go farther and faster together. If you need a running buddy check out the Strava Enda Running Club.
2. vary your training
To reach new personal bests, you’ll need to run a mix of easy runs, speed work, and long runs.
Kenyan athletes will have a mix of runs during the week. If you want to train for your next marathon (or other race) like a Kenyan, we've put together a primer for you.
The right shoes for your training
Once you've got a buddy & your training plan set, we've got the shoes you'll need.
Our shoes are designed to be straight forward, no-gimmicks, with classic yet contemporary looks.
As we make improvements on the shoes, we endeavour to keep the fit and feel consistent, so you never have to worry about your favorite shoe suddenly not working when the new version comes out.
If you want to get faster, then you’ll certainly need at least one speed workout each week. There a different types: speed-play (fartlek), tempo runs, hill repeats, and track work are the most popular.
No matter which you choose, the Iten is a shoe purpose built to help you get the most out of this type of training.
Iten or Lapatet
Most of your running should feel easy. It’s a great run to do with friends as you should be running at a “conversational pace” that allows you to speak in complete sentences.
For runners who like a close to ground feel, the Iten can be a great choice for easy runs. If you want more cushioning, check out the Lapatet.
As much as 50% of your weekly distance might be in one big long run. This is the capstone of the running week, and can be a great reason to get together with a group of friends.
Our next shoe, the Lapatet, has the cushioning you need for your long slow distance runs.
Fuel your training
Kenyan runners eat a diet rich in carbohydrates and vegetables. It's the perfect diet for fuelling intense training.